Introduction
When you visit our website, information is collected about you, which is used to customize and improve our content. It is also to increase the value of the advertisements displayed on the site. If you do not want the information to be collected, you should delete your cookies and refrain from further use of the website. Below we have elaborated on which information is collected, its purpose and which third parties have access to it.
Cookies
The website uses “cookies”, which are text files that are saved on your computer, mobile phone etc. accordingly for the purpose of recognizing it, remembering settings, performing statistics and targeting ads. Cookies cannot contain harmful code such as viruses.
If you delete or block cookies, ads may become less relevant to you and appear more frequently. You may also risk that the website does not function optimally and that there is content that you cannot access.
Personal information General
Personal information is all kinds of information that can be attributed to you to one extent or another. When you use our website, we collect and process a number of such information. This happens e.g. by general access to content if you sign up for our newsletter, participate in competitions or surveys or otherwise use services or make purchases via the website.
We typically collect and process the following types of information. Technical information about your computer, tablet or mobile phone, and which pages you click on.
To the extent that you give explicit consent to this and enter the information yourself, the following are also processed: Name, telephone number and email. This will typically be in connection with creating a login or when making a purchase.
Security
We have taken technical and organizational measures against your information being accidentally or illegally deleted, published, lost, degraded or coming to the knowledge of unauthorized persons, misused or otherwise processed in violation of the law.
Purpose
The information is used to identify you as a user and show you the ads that are most likely to be relevant to you, to register your purchases and payments, and to be able to deliver the services you have requested, such as e.g. to send a newsletter. In addition, we use the information to optimize our services and content.
Period of storage
The information is kept for the period of time permitted by law and we delete it when it is no longer necessary. The period depends on the nature of the information and the background for storage. It is therefore not possible to specify a general time frame for when information is deleted.
Disclosure of information
Data about your use of the website, which advertisements you receive and possibly click on, geographic location, gender and age segment, etc. are disclosed to third parties to the extent that this information is known. You can see which third parties are involved in the section on “Cookies” above.
The information is used to target advertising. We also use a number of third parties for the storage and processing of data. These only process information on our behalf and may not use it for their own purposes. Disclosure of personal data such as name and e-mail etc. will only happen if you consent to it. We only use data processing in the EU or in countries that can provide your information with sufficient protection.